Local attractions include farms, wineries, historic sites, fruit orchards, restaurants, touring the beautiful natural landscape, surrounding mountains and more.
There are many events held in the Bright township and surrounding areas.
In spring, Bright holds regular markets, as well as the Bright Spring Festival, Bright 6 Hour Mountain Bike Event, Bright High Country Horse Endurance Ride, Art Exhibitions, Bright Grand Fireworks Spectacular and Concert, Bright Alpine Four Peaks Mountain Climb Harrietville Bluegrass and Traditional Country Music Convention and the Alpine Delight (Audax Cycling Event).
In summer, one can attend the Christmas Carols at the Bright Art Gallery, Carols by Candlelight at the Bright Sound Shell, the Rotary Waterside at Centenary Park or go for a Tandem Paraglide for an aerial view of Bright, or the Tour of Duty Bright, Military 6×6 vehicle for all the mountain secrets. There are also many markets in Bright and Harrietville, as well as the Alpine Valley’s Gourmet Weekend and Drive in Movies at Pioneer Park. SP Ausnet – Tour of Bright – Road Cycling Race
Autumn brings the Bright Autumn Festival featuring lush autumn leaf colour, the Alpine Classic Golf Tournament, held in Bright, Myrtleford and Wangaratta. The Bright Easter Market is on as well as the Alpine Film Festival. The Buffalo Stampede Ultramarathon starting and finishing in Howitt Park is held mid-April bringing runners from all over the world to compete.